Web Producer

The Opportunity:

UCF Communications and Marketing seeks experienced applicants for a Web Producer. The Web Producer is responsible for managing, maintaining, optimizing, developing, documenting, and testing the UCF website and all web assets focused on the overall student experience and brand reputation. The Web Content Specialist II is also responsible for publishing content, maintaining continuity of themes, designing layout, streamlining navigation and increasing online presence to key audiences by developing web and digital marketing strategies.

Classification Title: Web Content Specialist II

Responsibilities:

• Collaborate with team members, vendors, and campus partners on web content management, optimization, and performance for UCF.edu, ensuring cohesive digital experiences that align with the university’s brand and audience needs.

• Participate in Design team discussions and regularly connect with Social, PR, Strategy and Communications colleagues to develop integrated, cross-channel experiences for UCF’s key audiences.

• Assess and help define website project scope, schedules, and deliverables, working in an agile environment to produce high-quality marketing assets efficiently and collaboratively.

• Partner with IT counterparts to update, maintain, and improve systems and tools that support the UCF.edu infrastructure, while identifying opportunities to enhance productivity through AI technologies and automation.

• Develop web content and experiences that strengthen UCF’s brand reputation, drive student engagement and enrollment, and improve search visibility through compelling visual storytelling and user-centered design.

• Lead and support cross-functional initiatives that bring creative content to life - bridging content, design, interactivity, and user experience to deliver high-impact digital engagement.

• Ensure consistent design, branding, accessibility, and user experience across all university web properties, advocating for best practices in usability and performance.

• Stay current with emerging trends and tools in web design, development, user testing, digital content strategy, and AI-powered production, integrating innovation into daily workflows.

• Assist with the management of email marketing distribution and deployment for campaigns, ensuring alignment and integration with broader web and digital marketing strategies.

• Support special marketing and communications projects as needed, collaborating with internal teams to deliver strategic and on-brand digital solutions.

Minimum Qualifications: 

Bachelor’s degree and 2 years of relevant experience; or High School Diploma (or equivalent) and 6 years of relevant work experience in lieu of degree or an equivalent combination of education and experience pursuant to Fla. Stat. 112.219(6).

Preferred Qualifications:

• 10+ years in web production or digital strategy.

• Experience scoping and managing web projects.

• Strong knowledge of user testing and UX principles.

• Experience with interactive design and animation.

• Proven success in SEO and content marketing strategy.

• Background in campaign-driven environments.

Special Instructions to the Applicants:

Applicant must be authorized to work for any U.S. employer, as sponsorship is not available for this position.

Classification Title: Web Content Specialist II

Are you ready to unleash YOUR potential?  

As a next-generation public research university and Forbes-ranked top employer in Florida, we are a community of thinkers, doers, creators, innovators, healers, and leaders striving to create broader prosperity and help shape a better future. No matter what your role is, when you join Knight Nation, you’ll play an integral role at one of the most impactful universities in the country. You’ll be met with opportunities to connect and collaborate with talented faculty, staff, and students across 13 colleges and multiple campuses, engaging in impactful work that makes a positive difference. Your time at UCF will provide you with many meaningful opportunities to grow, you’ll work alongside talented colleagues on complex projects that will challenge you and help you gain new skills and you’ll have countless rewarding experiences that go well beyond a paycheck.

Working at UCF has its perks! UCF offers: 

• Benefit packages, including Medical, Dental, Vision, Life Insurance, Flexible Spending, and Employee Assistance Program 

• Paid time off, including annual and sick time off and paid holidays

• Retirement savings options 

• Employee discounts, including tickets to many Orlando attractions 

• Education assistance 

• And more…For more benefits information, view the UCF Employee Benefits Guide.

Dive into our Total Rewards Calculator to discover the diverse selection available to you, giving you a glimpse into the benefits that together shape your comprehensive rewards package at UCF.

Unless explicitly stated on the job posting, it is UCF’s expectation that an employee of UCF will reside in Florida as of the date the employment begins.

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As a Florida public university, the University of Central Florida makes all application materials and selection procedures available to the public upon request.  

UCF is proud to be a smoke-free campus and an E-Verify employer. 

If an accommodation due to a disability is needed to apply for this position, please call 407-823-1336 or email onac@ucf.edu.

For general application or posting questions, please email talent@ucf.edu.